Epic or Ewww? Would you eat in this doughnut-themed café in Russia?

I mean, apart from the fact it’s in Russia, and we can’t travel there right now.  This eccentric eatery is designed to embody the essence of a doughnut. 

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Why, oh why an interior inspired by doughnuts?

Café Krujok, for the non-Russian speakers amongst us, means “round doughnut”, or so we’re told.  There doesn’t seem to be any explanation why they’ve been inspired by doughnuts, but they’ve got it pretty close.  Just looking at the interiors, I’m convinced I’m going to see Homer Simpson lazing around somewhere.  Doh!

Who designed it?

It was designed by Eduard Eremchuk and Katy Pititskaya, who created the café in Voronezh in Russia, and it’s supposed to embody “the essence of a doughnut” through the weirdly edible-looking velvet walls and squashy-looking furniture.

Café Krujok is located in the city centre in Voronezh, southwest Russia, and specialises in breakfasts and coffee.  We hope they serve doughnuts as well.

The designers said “We were inspired by airy shapes of the doughnuts, melting glaze, and cream,” and they wanted the whole shebang to look like a “hyperreal pastry”.

“You start your journey as if you are inside of a doughnut, crumpled glossy furniture, beige and sand-coloured walls and furniture refer to different forms of dough.”

Let’s put popcorn on the walls!

The popcorn on the walls is not “there not by accident,” they assure us. “Pastry cooks decorate doughnuts with caramelized popcorn – this is an important element of the dessert.”

“The goal was to create an ambience so each guest could dream his own dream in the world of pastry, once you are inside, a new reality absorbs you. The pastry is everywhere, it looks and even feels like the cafe is made of dough.”

Let’s make the toilets weird too!

“When you get to the restroom, it feels like the creamy-sweet filling of the pastry is melting around you. The team achieved this effect by using a construction foam that was painted in beige and covered with a transparent epoxy resin on top.”

“Donuts. Is there anything they can’t do?”

<< Homer Simpson >>

wacaco picopresso

About CoffeeCode

This article was written by Gregg Romano who is the founder of CoffeeCode, the UK’s fastest growing and most exciting coffee blog.  CoffeeCode has a focus on great coffee, inspirational design and sustainability.

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Photos by Inna Kablukova

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